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A Book Every Hot Sauce Maker Should Have

In Book Reviews, Reviews by Mark MaskerLeave a Comment

With us going into the Fiery Foods Show in just a couple of weeks and Dave making the final pushes to pull in attendees, I’m posting about marketing this week. It’s an area that makes or breaks many a spicy product maker looking to take their product from part-time hobby to full-time business. Sara Lancaster and her company The Condiment Marketing Co. specialize in this area. A few weeks ago, she gave us a copy of her latest ebook, Make Your Food Biz Look BIG: A Guide for Entrepreneurs Who Want to Market Like the Pros, for review. Its information is must-have for any hot sauce or condiment maker trying to grow their product into a major business. Here’s why.

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Chile Pepper Mulch and Irrigation

In Gardening, Stories by Mark MaskerLeave a Comment

If you haven’t started this year’s chile garden, it’s time to step on the gas and get going. We’re here to help with all kinds of good information. You’ll find a whole series of step-by-step articles in our series, The Pepper Growing Season. Here’s a quick excerpt on mulch to get you a-planning.

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Burn Tested: Chicken in Strawberry-Rhubarb Salsa

In Product Reviews, Reviews by Mark MaskerLeave a Comment

That went well. Any time I bust open a jar of fruit salsa, I’m a little skeptical. Mango and peach I understand. When you start throwing berries into the mix with onions and peppers, though, I’m still getting used to the idea. I like fruit salsa but I’m still trying to wrap my noggin around it. At last year’s show Chehalem Ridge Brands gave me four of their fruit salsas to test out. I made some good pork burgers with the pineapple. Last night a group of chicken thighs hit the grill slathered in the company’s Swingin’ Strawberry-Rhubarb Salsa. The results came out better than I hoped.

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Pepper Dossier: Cayenne

In Science by Dave DeWittLeave a Comment

The word cayenne seems to come from kian, the name of the pepper among the Tupi Indians of northeastern South America. The pod type probably originated in what is now French Guiana and was named after either the Cayenne River or the capital of the country, Cayenne. It owes its spread around the world to Portugal, whose traders carried it to Europe, Africa, India, and Asia. Although it probably was introduced into Spain before 1500, its circuitous route caused it to be introduced into Britain from India in 1548. Grown commercially in New Mexico, Louisiana, Africa, India, Japan, and Mexico, the cayenne (C. annuum) has a growing period of about 90 days from transplanting.